Thursday, July 23, 2009

Amazon Apologizes

Last week I posted about Amazon reaching out from the cloud and plucking purchased content right out from under the noses of unsuspecting Kindle owners. I wasn't kind in with my words. Today Jeff Bezos, CEO of Amazon, apologized for what his company did.
This is an apology for the way we previously handled illegally sold copies of 1984 and other novels on Kindle. Our "solution" to the problem was stupid, thoughtless, and painfully out of line with our principles. It is wholly self-inflicted, and we deserve the criticism we've received. We will use the scar tissue from this painful mistake to help make better decisions going forward, ones that match our mission.
This what corporate responsibility and accountability looks like. Nice job, Mr. Bezos.

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